
Build a Thriving Studio That Grows with You
Fitness Studio Owners, get ready to
with Vision + Velocity,
the Leadership & Operations Accelerator you’ve been waiting for.
👉 Step into leadership, refine your studio identity, and create a business that supports your vision, your team, and the life you want to live.
When you opened your studio, you had a vision—
one that combined your passion for fitness with a thriving, community-driven business.
But somewhere along the way, the day-to-day took over. Between managing your team, marketing your studio, and trying to grow, you realized that scaling a business requires more than just hard work—it requires strategy, leadership, and systems that actually support your success.
That’s why we created Vision + Velocity (V+V):
Because leading with strategy and intention is the fastest way to build a thriving, profitable fitness business.
V+V helps you:
✅ refine your studio identity,
✅ implement the right systems, and
✅ step fully into your leadership role
so your business grows sustainably and supports the life you want to live.
As a fitness studio owner, maybe you…
feel like you need to do more to scale—more marketing, more sales efforts, more promotions. But in truth?
Growth doesn’t come from doing more—it comes from doing the right things with clarity and confidence.
✔ Your studio’s identity should be clear and compelling – so the right people are drawn to your brand and want to stay.
✔ Your client experience should feel intentional and seamless – so growth, referrals, retention, and community engagement happen naturally.
✔ Your systems should support growth – so your business runs smoothly, scales sustainably, and doesn’t rely on you for everything.
✔ Your leadership should inspire alignment within your team – so you’re not the only one driving success.

When your brand, operations, team, and leadership align, your studio starts growing in a way that feels effortless.
Which is exactly why we created
Vision + Velocity!
Our group coaching program bridges the gap between where you are now
and where you want to be.
This program helps fitness business owners:
✅ Clarify their brand identity – so they attract the right members and build a strong, recognizable community.
✅ Create an exceptional client experience – so growth, referrals, and retention happen naturally.
✅ Optimize their studio operations – so systems, processes, and workflows support long-term scalability.
✅ Strengthen team culture – so employees feel aligned, motivated, and invested in the business’s success.
✅ Develop leadership skills – so they confidently step into the CEO role and lead with intention.
What's included:
Here’s what you get when you join:
Live Weekly Coaching Calls:
Hands-on guidance to implement and refine your strategy in real time
Workbooks & Templates:
Actionable tools to streamline messaging, operations, and leadership
Studio Identity Playbook:
A ready-to-use brand, messaging, and positioning guide that ensures consistency across marketing, social media, and internal communications
(Perfect to hand off to your HR professional AND your marketing or social media manager!)
Studio Experience Playbook:
A step-by-step framework for creating an exceptional member & employee experience that drives retention and engagement.
Playbooks Include:
A personalized Studio Introduction email sequence to onboard and engage new clients effortlessly
A build-your-own Marketing & Event Calendar with notes, KPI tracking, and strategic planning tools
Team ranking & action plan templates to assess performance and develop a high-performing team
Leadership Development Training:
Step into the CEO role with confidence, delegate effectively, and build a culture that fuels business growth
This is your blueprint for a thriving, profitable, and community-driven fitness studio:
✔ a business that feels aligned
✔ a team that’s engaged and invested
✔ a clear, scalable strategy that drives sustainable growth
By the end of this program, you will have...
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Clear + Compelling Messaging
so clients feel a deep connection to your brand.
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Streamlined Operations
so growth feels simple, sustainable, and stress-free
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Aligned + Capable Team
so your studio runs smoothly without you managing every detail.
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the Confidence to Lead
knowing exactly how to guide your business forward
Bet First In Line When Doors Open!
Let’s chat about the Benjamin’s!
(Applications Open May 12!)
V+V Standard
$1500
12 Weekly 1-hr small group calls
Accompanying weekly videos + worksheets
Signature frameworks & templates
Community of other fit biz owners for support, accountability, and networking
In-between call support in our private group chat
Bonus calls with Lauren’s team
Best for Total Transformation
V+V VIP
$3,495 or
$1,200/mo
Pay in Full @ $3,495 or
Payment Plan @ $1,200/month for 3 months
Everything in Standard PLUS:
30 min 1:1 call w/ Jaimie + Lisa:
review your business and goals to get personalized recommendations throughout the program
2 hour 1:1 closing call to finalize your business plan & create your execution strategy
Priority support during the program with questions
Priority scheduling for Bonus calls with ACC team
Nervous System coach, Amy Lee, to unblock your money mindset limiting beliefs and
Financial planner, Ben Bush to help you with retirement planning and long term investment strategy

Imagine waking up each morning knowing…
✔ Your studio messaging is attracting ideal clients effortlessly.
✔ Your team is aligned, engaged, and confidently managing daily operations.
✔ Your business is growing in a way that feels sustainable, profitable, and fully aligned with your vision.
✔ You’re leading with clarity, making CEO-level decisions that move your business forward.
This is what’s possible with Vision + Velocity.
Jaimie + Lisa!
Meet Your Coaches
With decades of experience in fitness business leadership, sales, and operations, Jaimie & Lisa have helped countless studio owners step into confident leadership, refine their messaging, and create businesses that thrive.
Their passion? Helping fitness entrepreneurs build businesses that don’t just grow—they thrive.
Hi, I’m Jaimie—your go-to expert in communication strategies for community-driven growth.
I help fitness businesses build strong teams, thriving member cultures, and seamless systems that set them up for long-term success.
With a deep background in team leadership, sales, and group fitness, I’ve led studio and instructor teams of 100+ and built high-performing schedules with 100+ weekly classes designed to keep members engaged and coming back for more.
But, I know that real success isn’t just about the metrics—it’s about creating a space where people don’t just show up—they belong!
I’m here to help you discover and communicate your unique vision, coach you on selling through genuine conversations, and build a studio culture that drives growth, retention, and impact—in a way that feels authentic, sustainable, and totally aligned with your values.
Let’s build something incredible together.
Hi, I’m Lisa—your go-to expert in communication strategies for community-driven growth.
I help fitness businesses build strong teams, thriving member cultures, and seamless systems that set them up for long-term success.
With a deep background in team leadership, sales, and group fitness, I’ve led studio and instructor teams of 100+ and built high-performing schedules with 100+ weekly classes designed to keep members engaged and coming back for more.
But, I know that real success isn’t just about the metrics—it’s about creating a space where people don’t just show up—they belong!
I’m here to help you discover and communicate your unique vision, coach you on selling through genuine conversations, and build a studio culture that drives growth, retention, and impact—in a way that feels authentic, sustainable, and totally aligned with your values.
Let’s build something incredible together.
Got Questions?
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V+V is for studio owners who are ready for the next level of leadership, team development, and operational efficiency. Whether you're in your first few years or have been in business for a decade, this program is designed to help you refine your brand, streamline your operations, and create a studio experience that fuels sustainable growth.
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100%. V+V is built for all brick-and-mortar fitness studios, whether you run a yoga, cycling, boxing, Pilates, Lagree, bootcamp, HIIT, strength, or multi-modality studio. The strategies inside V+V are designed to work across disciplines, ensuring that your brand, leadership, and operations support your unique business model.
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Yes! V+V isn’t just about creating systems—it’s about optimizing and refining what you already have so your business runs with more ease, alignment, and profitability. Whether you're just starting to implement structure or looking to fine-tune your leadership and studio experience, this program meets you where you are.
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Nope! V+V helps both solo owners and those with growing teams. If you don’t have a team yet, you’ll learn how to structure your operations so hiring and onboarding feel easy when the time comes. If you already have a team, you’ll learn how to lead with confidence, build a strong culture, and create alignment so your team supports your vision effectively.
Who is this for?
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We designed V+V for studio owners who don’t have extra time—which is exactly why you need it. This program helps you streamline your operations, delegate effectively, and build a business that doesn’t rely on you for everything. The weekly time commitment is 3-5 hours, and every hour you invest will create more freedom and efficiency in the long run.
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All sessions are recorded, and you’ll have lifetime access to replays—so you can watch at your convenience and revisit the material anytime you need it.
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Many clients see immediate shifts in their leadership, team culture, and studio operations within the first few weeks. Long-term transformations happen over the full program, with results that continue to compound as you implement.
Can I make this work?
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Most programs focus on just one area—sales, marketing, or operations. V+V takes a holistic approach to scaling, ensuring your brand identity, leadership, team culture, and operational strategy are fully aligned. This isn’t just about tactics—it’s about creating a business that grows with you, in a way that feels sustainable and aligned with your vision.
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V+V isn’t just about learning—it’s about implementing. Many coaching programs give you surface-level strategies without helping you actually apply them. In V+V, you’ll get hands-on guidance, step-by-step frameworks, and direct support to ensure real, tangible progress in your business.
What makes V+V unique?
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You’ll have weekly live coaching calls, access to workbooks and templates, and a private community for direct support from Jaimie, Lisa, and fellow fitness business owners. You won’t be going through this alone—we’re here to help you implement, refine, and take action every step of the way.
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If you’re looking for 1:1 coaching in addition to V+V, we offer private consulting add-ons to dive even deeper into your studio’s needs. Just mention it when you apply, and we’ll see if it’s a good fit!
What kind of help will I get?
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Once you apply, you’ll get an email with the next steps, including scheduling a quick clarity call with our team. This call ensures that V+V is the right fit for you before moving forward. If accepted, you’ll get immediate access to pre-work and details for the program kickoff!
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Yes! We offer flexible payment options to make V+V accessible. You can choose to pay in full or select a monthly payment plan that works for you. Full details will be shared upon application.
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Yes! One of the most valuable aspects of V+V is the community of like-minded fitness business owners. You’ll have access to a private group where you can ask questions, share wins, and learn from others on the same journey.
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V+V is a high-touch, action-driven program, and we’re fully committed to your success. Because of the depth of coaching and resources provided, we do not offer refunds—but we’re here to support you every step of the way. If you show up, take action, and implement the strategies, you will see results.
What are the final details?
